Doodles, Drafts, and Designs: Industrial Drawings from the Smithsonian

Kalamazoo Tank & Silo Co.
Kalamazoo, Michigan, about 1909

Almost every firm published sales brochures, catalogs, and information sheets to promote their products and inform their customers. Highlighting a gold medal from the 1903 St. Louis World’s Fair added credibility to Kalamazoo’s products. So did mentioning satisfied customers—like Battle Creek, Michigan’s Postum Cereal Co., which stored Grape Nuts in a Kalamazoo silo. Courtesy Smithsonian Institution Libraries.

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